Forty years ago this October, three San Francisco Bay Area technologists joined together and produced the first commercially available data collection program for the marketing research industry. Visit our site to read more about our founding.
And the rest is history. Today, Computers for Marketing Corporation, now known as CfMC Research Software, is the industry leader in data collection and analysis for the research industry.
Forty years and CfMC Research Software Keeps on Truckin' !
in this issue
- conference registration information
- 2007 breakout sessions
- advanced training agenda
- hotel and travel information
- CfMC developers' contest entries
- promote your overflow services at the UC
conference registration information
We'll be celebrating our fortieth all year long, but especially at this year's Users' Conference, March 13-16 in San Francisco. We hope you'll join us!
Early Registration deadline extended.
Registration rates (before February 10, 2007):
- single registration — $350
- registration for 2 — $300 per
- register for three+ and save more!
Clients sending their users for the first time may also qualify for an additional "first timer" discount of an additional $50 off each registration. Contact John Maxson to take advantage of this special rate.
Stay and Play!
We hope you will join us after the conference Friday night for a trolley ride around San Francisco and a special Open House at CfMC headquarters.
In addition, we've scheduled other Bay Area excursions like golf, billiards, and sailing!
See the entertainment page for more details.
Get Exposed!
The CfMC Advanced Training Sessions and the CfMC Users' Conference are for CfMC users and exhibitors/sponsors only. Would you like to get exposure with our users? Register to exhibit or sponsor the conference.
2007 breakout sessions
Registration for the CfMC Users' Conference is open!
Here's a peek at the breakout sessions for 2007. For more in-depth information, review our full session details page.
- CfMC Survey Hosting: the You-Program-We-Host solution, a CfMC Transitions service
- Introducing webSuper: browser-based webCATI management tool
- Introducing version 8.1: Web-based CATI reporting and data collection in multiple modes
- Using CSS and JavaScript with webSurvent 8.1
- 8.1 Survent Features: What's new with Survent?
- An Updated webPM: see what new features have been added to webPM
- Mentor Tips & Tricks: featuring data manipulation and using external data sources
- Tips for CATI: sample management
- CATI Operations Reporting: quota and production reports (webCATI or standard Survent)
advanced training agenda
At $150/day these sessions are designed to keep your skills sharp and up-to-date without more costly on-site training. The topics for these sessions are based on the most frequent requests for support.
Attendees are encouraged to bring laptop computers to advanced training sessions. CfMC trainers will assist you in building your surveys and tables.
Tuesday, March 13 sessions
Morning Session (8am - noon): Mentor Training - Processing the Data
Using Mentor to handle data files (including ~MERGE, ~SUBSET, creating .csv files, and sample balancing and other weighting techniques).
Afternoon Session (1pm - 5pm): Working with Reports - current and new
This session will cover the following reporting options in detail:
- Quota reports
- Custom reports
- Posting Study reports on the Web
- On-demand reports
Wednesday, March 14 sessions
Morning Session (8am - noon): Optimizing your webSurvent 7.7 Programming
If you're new to webSurvent or haven't yet integrated our new 7.7 features in your shop, allow us to show you how they work with hands-on examples.
This session includes building question libraries with !HTML blocks, creating skins for use in Webutil, manipulating templates with HTML defines, replacing deprecated HTML tags with inline styles and cascading style sheets for quicker formatting.
Afternoon Session (1pm - 5pm): Advanced Survent Topics
Topics to be covered include:
- data recovery and troubleshooting problems
- everything you wanted to know about multi-lingual studies
- call questionnaires — How and Why
- how to best use ›Repeats, &Files, and ›Defines